At E3 2013, “fully immersive” was the go-to marketing catchphrase used to characterize the dawn of the new console generation. Consistent with the perfunctory facade of flashing lights and booming speakers which decorates the Los Angeles Convention Center year after year, publishers gleefully showcased their interpretations of what this elusive ‘immersive’ experience should consist of, as far as they saw it.
Be it enhanced visuals, or new engines; state of the art virtual reality support, or transforming living rooms into all-in-one entertainment playgrounds: this was next-gen as we’d come to expect. And if you didn’t know it beforehand, you surely did thereafter.
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