On paper, the title might sound a little crass. A film based entirely around a product? You could even be forgiven for being cynical, seeing the use of a toy brand as little more than a ruse to flog even more play-sets. You could think that, but you’d be so wrong and end up missing out on a truly wonderful film.
The LEGO Movie is a lot of things, but cynical is definitely not one of them. It’s positively teeming with life and energy. It’s bizarre, colourful, optimistic, frequently hilarious, and perhaps most surprisingly, genuinely touching. Like the most celebrated of kids' films, though, The LEGO Movie is really about what it means to be a child, and therefore, it has a much wider audience: everyone.
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