jeudi 24 avril 2014

GameStop Closing 120 Stores, Focusing on Mobile

Famous games retailer GameStop is looking to expand its reach in what it deems more viable markets while shedding some weight from its traditional brick-and-mortar GameStop stores.


GameStop CEO Paul Raines gave a presentation at GameStop's 2014 Investor Day -- as reported by Games Industry International -- and revealed his plan for what he's calling GameStop 3.0, "a new phase of the company's lifespan that will see it aggressively expand its footprint into gaming-adjacent tech fields," according to the article.


As such, GameStop has its collective eyes set on mobile, and specifically on Apple-branded devices, like iPhone and iPad. GameStop-owned brands -- like Spring Mobile and Simply Mac -- will expand at a significant rate in the fiscal year to fulfill Raines' goals for the company.


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