AMC and producer Lionsgate have announced that they are splitting the final season of Mad Men over the next two years, with seven episodes airing in the spring of 2014 and the final seven airing in the spring of 2015. Why are they doing this? Well, just look at the greatly expanded ratings for Breaking Bad’s final run of episodes this year -- which also split its final season over two years -- and you’ll see why.
“This approach has worked well for many programs across multiple networks, and, most recently for us with Breaking Bad which attracted nearly double the number of viewers to its second half premiere than had watched any previous episode,” said Charlie Collier, AMC president. “We are determined to bring Mad Men a similar showcase. In an era where high-end content is savored and analyzed, and catch-up time is used well to drive back to live events, we believe this is the best way to release the now 14 episodes than remain of this iconic series.”
via IGN All http://feeds.ign.com/~r/ign/all/~3/oTiGgfxfAlo/amc-splitting-final-mad-men-season-over-next-two-years
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